Artist Biography
Jake Goodman is a photographer with hopes of using his creative skills in the business world to help companies with their marketing. During his time at Endicott College, he has explored various types of photography, capturing campus music events for EC Radio, sports games for the athletic department, and creating a documentary project about a student music group. He enjoys experimenting with lighting, both in the studio and on location. Outside of his personal photography work, he completed not one but two internships with a production company called GLP Creative. During this internship, he learned countless lessons about the commercial industry at some memorable locations. These experiences have shown him how enjoyable photography can be, even when he is not the one behind the camera
Thesis Abstract
This project focuses on expanding my portfolio to include more commercialized product photography. I have enjoyed experimenting with focus stacking, layered lighting, and macro photography because there are so many looks you can create with them. Usually, I see these techniques used just to create even lighting or a sharp focus across a product. Instead, I use macro photography to zoom in on specific parts of a product. By using focus stacking and layered lighting, I can show many different product details simultaneously in a more artistic way, which sets my photos apart from what many other product photographers are doing.”
I did not start my project with a product photographer as a specific inspiration. However, I was influenced by what I have learned about commercial/product photography and marketing. In these industries, showing off a product’s details is extremely important. As a photographer, it might be difficult to show these products in a perfect way, but by using focus stacking and selective lighting, I am able to show a product in that perfect way that marketing teams hope customers will view their products.