Artist Biography
Meigan English is a graduating senior at Endicott College, earning a BFA in Graphic Design. Art has always had a constant presence in her life, providing an outlet to express herself, whether it was through sketching, painting, or making handmade cards. Inspired by her mother, a graphic designer, and fueled by her own love for art, she found her passion in graphic design. She is drawn to the limitless possibilities design has to offer, and its ability to visually tell meaningful stories. With a sharp eye for detail, she strives to create designs that are impactful and leave a lasting impression. Through her internships and coursework at Endicott, she developed a strong passion for branding and digital illustration. She is excited to see where her journey as a graphic designer will take her.
Check out her portfolio at meiganenglish.myportfolio.com
You can also reach out to her directly via email, at [email protected]
Thesis Abstract
Kindred Roots is a hair care brand rooted in tradition, created to meet the unique characteristics and needs of Asian hair, while celebrating identity and heritage. As someone who has struggled to find products that work for my own Asian hair, I know that hair care is not a one-size-fits all solution. While the hair care industry is progressively becoming more inclusive to diverse hair types, products designed for Asian hair types still remain underrepresented. Asian hair has distinct characteristics, such as its round cross-section, perpendicular implantation, and thicker, denser strands, that contribute to challenges of oil-prone scalps, difficulty styling and retaining moisture, resulting in dryness and frizz.
By drawing on ancient beauty rituals, Kindred Roots offers hair care formulated to address the needs of Asian hair, honoring the wisdom and tradition of Asian cultures. These beauty rituals emphasize the use of natural ingredients and holistic practices to promote healthy, vibrant hair, featuring rice water for strength, ginseng for balance, and camellia oil for nourishment. The brand’s visual identity and packaging are also inspired by Asia’s cultural heritage, incorporating symbolic animals and traditional motifs.
More than just a hair care brand, Kindred Roots aims to empower individuals of Asian descent to love their hair, celebrate their identity, and take pride in their heritage.